Carmela Lanza-WeilEric Grant, President of the Board of Directors of the Greater Shelburne Falls Area Business Association (GSFABA) announced that the organization has appointed Carmela Lanza-Weil to serve as its next Executive Director. “Carmela has proven herself by overseeing the management of the organization since July and has done a great job. The board unanimously agreed to invite her to stay on permanently in the position to help lead us into the next chapter of the GSFABA’s story.”

“I’m thrilled to accept this appointment. It is truly an honor and I look forward to leading the organization,” said Lanza Weil. “Building on the solid foundation that Mary Vilbon -- and those before her – created, we’ll be able to take advantage of some exciting opportunities coming up. We’ll work diligently to leverage the prospects ahead, build partnerships to attract and retain businesses, support and grow the creative economy, and continue to build on our robust tourism initiative. Through all these development strategies, we’ll see the entire region grow and stabilize economically – while retaining the unique, rural character of the area. “

Lanza-Weil noted the organization was recently awarded funding from the Massachusetts Cultural Council for new activities in the Shelburne Falls Cultural District. Details on that effort will be forthcoming in the next few weeks.

Founded in the mid-1980s, the Greater Shelburne Falls Area Business Association works tirelessly to improve the economy and sustain the rural quality of the Village of Shelburne Falls and surrounding Hilltowns of Western Massachusetts.

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